| Title : | Factors Influencing Behavioural Intention of Working Women to adopt Social Media Platforms for Fashion Items Purchase in Delhi-NCR | |
| Author : |
Priya Sharma Research Scholar, K.R. Mangalam University, Sohna, Gurugram - India. Dr. Manmohan Chaudhry Associate Professor, K.R. Mangalam University, Sohna, Gurugram – India. |
|
| Journal Title : | South Asian Journal of Management Research (SAJMR) | |
| Date : | January - 2025 | |
| File : | Click to Download PDF | |
SAJMR
