| Title : | What Drives Omni-Channel Customer Experience? An Empirical Study of the Key Antecedents in the Technical Goods Sector | |
| Author : |
Maria Sancha Ema De Assuncao Pereira Research Scholar, Goa University, Taleigao Goa, India Juao C. Costa Principal, Sant Sohirobanath Ambiye, Government College of Arts & Commerce and Research Centre, Virnoda, Pernem, Goa, India |
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| Journal Title : | South Asian Journal of Management Research (SAJMR) | |
| Date : | April- 2025 | |
| File : | Click to Download PDF | |
SAJMR
