Title : | An Analysis of Online Reviews: How Positive and Negative Reviews Influence Purchase Intentions | |
Author : |
Ms. Vijayashri Machindra Gurme & Dr M A Khan Research Scholar, Sydenham Institute of Management Studies Research and Entrepreneurship Education, University of Mumbai, India |
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Journal Title : | CSIBER International Journal of Environment (CIJE) | |
Date : | March-2025 | |
File : | Click to Download PDF |
CIJE